How LinkedIn Can Help Freelancers Find New Customers
For many freelancers, LinkedIn may not seem like the best website to promote your business. But, if you consider in more detail all of its capabilities, then make sure that it is a good platform for attracting new customers.
We’ll look at several ways you can use LinkedIn in your ad campaign.
Start with a quality profile. LinkedIn differs from other social networks in that the account is created to meet not with friends, but with potential customers or service providers. That is, in the first place are your professional skills. Add a detailed resume to your curriculum vitae, describe not only education, but also the places of work that best characterize you as a reliable employee. Photos of your work will show customers even more the quality of your services.
Connect to the ProFinder service. The demand for finding remote employees on LinkedIn has become so high that a new ProFinder service has appeared on the site. It helps potential customers find artists. Clients post job offers that need to be done, and freelancers select tasks by profile and can offer their services. But for free this can be done only 10 times, and after that you will have to pay about $ 60 per month or issue an annual subscription, which will give a 25% discount.
With the rapid development of digital technology, finding information on the Internet has become easier than ever. Positive reviews and reviews have become one of the advantages of choosing the online store where you want to make a purchase. The same thing happens when searching for a remote employee. Make sure that the client appreciates the quality service (work) that you have provided. The more good reviews and ratings you have on LinkedIn, the more potential customers will trust you. The site freely provides such an opportunity.
On LinkedIn, you can add not only photos, but also examples of your work. The client can easily view them in your profile in the portfolio, which will already create a certain opinion about you as a performer. Visually, information is perceived easier and faster, it will also save you from passing test tests from customers, because examples of work are already in your profile.
We only talked about basic ways that will help you use LinkedIn as one of the advertising campaigns to promote your work. Explore the site, find new customers and do not forget that the WhitePaid payment system will be a reliable assistant in the implementation of online cash transactions.